|
Words by Jane A. Reed
December 2005
Now that the iTunes music catalog (U.S. version) has topped 1.5
million tunes, we wondered just how many iPods would be needed to
take the entire catalog with us. The European catalog contains over
one million tunes focusing on European artists in addition to international
gold. we discovered that 100 iPods (60GB) would be needed to take
the full U.S. catalog for a ride, and 67 for the European catalog.
That’s a LOT of music!
Pods can also hold photos, podcasts (over 3000 now available through
iTunes), and audio books (over 11,000 and counting). We wonder how
many would it take for all these, but that can wait for another
day.
| |
|
# Songs on iPod |
|
# To Hold U.S. Catalog |
|
# To Hold European Catalog |
| iPod 60GB |
|
15000 |
|
100 |
|
67 |
| iPod 20GB |
|
5000 |
|
300 |
|
200 |
| iPod mini 6GB |
|
1500 |
|
1000 |
|
667 |
| iPod mini & nano |
|
1000 |
|
1500 |
|
1000 |
| iPod nano 2GB |
|
500 |
|
3000 |
|
2000 |
| iPod shuffle 1GB |
|
240 |
|
6250 |
|
4167 |
| iPod shuffle 512MB |
|
120 |
|
12500 |
|
8333 |
Three, two, one...launch!
Product launches raise hopes and anticipation levels with
each new product. Some products slide quietly into the landscape
while others land with a wild splash. Some of the fastest landings
are listed below, in terms of speed of purchase or download. For
example, when Apple announced its new podcast subscription service
earlier this year, one million new subscribers were registered in
just the first two days! With such excitement about a new service,
let’s take a look at some of the launches of the past to see
how they compare with the podcast service.
| Date |
|
Product or Service |
|
#Downloads | Purchases |
|
Time period |
| June 2005 |
|
Podcast Subscription |
|
One Million |
|
First 2 Days
|
| August 2005 |
|
iTunes Store > Japan |
|
One Million |
|
First 4 Days |
June 2004
|
|
iTunes Store > Europe |
|
800,000 |
|
First Week |
June 2005
|
|
Tiger OS X 10.4 |
|
Two Million |
|
First 9 Weeks |
May 2005
|
|
iTunes 3rd Gen. > US |
|
3.3 Million |
|
First Week |
November 2003
|
|
Napster (legal) |
|
300,000 |
|
First Week |
October 2003
|
|
iTunes 2nd Gen. |
|
1.5 Million |
|
Same Week |
October 2003
|
|
iTunes > Windows |
|
One Million |
|
First 3.5 Days |
January 2003
|
|
Safari Free Public Beta |
|
500,000 |
|
First 3 Days |
March 2002
|
|
iPhoto Downloads |
|
One Million |
|
First 2 Months |
July 2002
|
|
.mac Service |
|
180,000 |
|
First 3 Months |
May 2001
|
|
1st 2 Retail Stores |
|
$599,000 / 7700 people |
|
First 2-day Weekend |
April 2001
|
|
QuickTime 5 |
|
1.5 Million |
|
First Week |
| January 2001 |
|
iTunes 1st Gen. |
|
275,000 |
|
First Week |
|
Apple
by the Numbers