FOR IMMEDIATE RELEASE

Macworld San Francisco to Feature Mac Industry Favorites Michael Rubin, David Pogue, Chris Pirillo and Russell Brown

Author of “Droidmaker: George Lucas and the Digital Revolution,” gives inside story of filmmaker’s role in today’s entertainment technology

FRAMINGHAM, MA, October 26, 2005 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events for technology markets, today announced the Feature Presentations lineup for Macworld Conference & Expo®, taking place January 9-13, 2006 at San Francisco’s Moscone Center. Mac luminaries Michael Rubin, David Pogue, Chris Pirillo and Russell Brown will be featured. Topics include: George Lucas revolutionizing filmmaking; David Pogue’s Macworld talk show; the rise of Podcasting; and new features in Photoshop CS.

It was also announced today that the Feature Presentations will now be open to all Macworld attendees – those with conference passes as well as those with exhibit hall passes. In previous years, a conference pass was required to attend the Feature Presentations.

Feature Presentations include:
·“Droidmaker,” presented by Michael Rubin, author of “Droidmaker: George Lucas and the Digital Revolution,” 1/11/06 at 11:30 a.m. Rubin will discuss how the remarkable tools now on every Mac began as revolutionary notions in the late 1960s, from radicals like Lucas and his friend Francis Coppola. Concurrent with the making of The Empire Strikes Back, Lucas launched research so prolific, and yet so private, that few realize its impact on editing, audio, video games and computer graphics. Rubin gives the inside story of George Lucas and spins a tale of movies, technology and friendships.

·“Macworld Live! with David Pogue,” 1/11/06 at 10:30 a.m. Move over Letterman, Leno and Conan – New York Times technology columnist and Mac industry luminary David Pogue returns to Macworld to host this entertaining and informative talk show. Always a crowd favorite, “Macworld Live! With David Pogue” includes the news of the day, exciting guests, David’s famous song parodies and plenty of surprises.

·“The Russell Brown Power Hour,” 1/13/06 at 10:00 a.m. Photoshop expert Russell Brown will kick off the hour with virtuoso style and classic theatre. Prepare for an “altered” view of Photoshop, guaranteed to make you smile. Russell will take you on a wild and wacky ride through some of the key new features found in Photoshop CS. In his own unique style, he will cover some of his favorite new features and reveal amazing ways to use them.

·“The Podcast Economy,” 1/13/06 at 10:00 a.m. Industry luminary Chris Pirillo presents his insights on the rise of the Podcasting phenomenon: the societal impact and the economic opportunities that have arisen in its wake. From his unique vantage point as one of the pioneers of RSS-based business models, Chris brings a wealth of insight and practical advice with him that will inspire you, challenge your perceptions and shed reality on where Podcasting is today and where it can go tomorrow.

·“MacBrainiac Challenge,” 1/12/06 at 9:30 a.m. Macworld’s geek trivia game. Who will dethrone Jason Snell’s Macworld Magazine team – the winner of the past two events? Hosted by Chris Breen, with teams comprised of Mac personalities.

For more information or to register for the event, please visit www.macworldexpo.com.
About Macworld Conference & Expo

Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world's most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as prosumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and prosumers alike the opportunity to discover the latest developments and hottest products these markets offer.

For more information or to register for the event, please visit the Web site at www.macworldexpo.com, or call (800) 645-EXPO. For exhibiting opportunities, please contact Annie Rice at (508) 424-4839 or annie_rice@idg.com or Ron Moreau at (508) 424-4804 or ron_moreau@idg.com.

About IDG World Expo
IDG World Expo (www.idgworldexpo.com) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo®, LinuxWorld Conference & Expo®, Wireless Sensing Solutions®, Syndicate™, GridWorld™, OSBC®, Digital ID World®, RoboBusiness and RoboNexus. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About IDG
International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo®, Macworld Conference & Expo®, DEMO®, and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com.

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Contact:

Mike Sponseller
IDG World Expo
(508) 424-4837
mike_sponseller@idg.com